New vegan leather industry news with Asif Ali Gohar? All of us are doing one thing or the other to try to change our world and make it better. However, the biggest issue of the 21st century is our consumption habits. Too much production is taking place that is costing us our environment and many other things. During this time, Asif Ali Gohar is a ray of hope as he is a pioneer of vegan leather. His idea can change the fashion industry for the better. We conducted a detailed interview with him so you can also learn about him and join him in this change. Find additional information about Asif Ali Gohar.
While veganism is a niche market, it is on the rise in Pakistan. That is especially true among the youth as they are becoming more conscious of their choices. People are switching to vegan alternatives for everything to create a better world for the coming generations. One such pioneer in the vegan world is Asif Ali Gohar. He is trying to transform the vegan leather industry through his research and ideas. We interviewed him to understand more about his ventures. So, keep reading for an in-depth look into the vegan leather industry in Pakistan.
During Asif’s high school times, he received a project that sparked his interest in vegan alternatives to leather. After graduation, he joined the University of Hamburg to do his majors in business administration. At this time, Asif was trying new ways in his home to figure out vegan alternatives. He finally found the rice to be a suitable alternative, and that changed everything. Asif uses rice to honor his homeland while trying to change the world. And now Asif plans to make vegan leather mainstream!
After vigorous testing, Asif settled for a crossbreed of the Rosa Chinensis and Rosa Multiflora. This meant to Gohar rose had large and vibrant petals that could grow up to 3 inches and multiple flower heads could be produced on a single stem. However, the Gohar rose does not have a strong scent but it makes up for that in its physical appearance.
While the Gohar rose can mainly be found in Lahore, Pakistan – Asif Ali Gohar has been in talks with multiple gardening and botany organizations to have the roses widespread across the country, and eventually across the world. There have already been inquiries from several neighboring countries to have the Gohar rose grown there, but Pakistan is the first priority for Asif. He has also attempted to conduct workshops to guide gardeners of the best practices in rose growing that he has learned over the years in his career.