How to select profitable products to dropship on Shopify? Here are a few advices and a recommendation to let an expert to the market research. Social media is important to a dropshipping business but it is not the only channel you should be active on. Spend time researching video marketing, and be part of events where attendees are your target audience. Maybe you can identify a segment of an influencer’s audience who would benefit from a product so a partnership can be created. Be innovative about how to get in front of your audience both online and offline to get ahead of the curve. Consumers browse hundreds of website every month and get accustomed to reading the same information over and over again. If they are researching a new product to sell this can be frustrating as they may feel they are not learning enough about the product. Create custom content that contains information that is new and valuable to your consumer and you will separate yourself from the noise. This could mean updating product descriptions, writing an interesting about us page, or creating images that are high-quality, functional photos that inform customers.
After you run your store for a while, you’ll learn the most common questions your customers have. If you get a few questions a week about similar topics, just know that there are 100 or so people that didn’t ask that same question and just left. Sometimes, people will chat or call for answers. However, most people will be lazy and just leave. With a Frequently Answered Questions Section (FAQ for short), you can give them the answer and get them to buy no matter what time it is.
I recommend ShipBob, a YCombinator-backed startup. ShipBob does everything FBA (Fulfillment by Amazon) does, but better and cheaper. ShipBob doesn’t charge for picking or packing or warehousing. If that sounds too good to be true, their business model is that they negotiate cheaper volume-based rates for shipping, they charge you only what the normal postage price would be, and they keep the difference. They have a great API and integration with everything.
How to find the perfect products ? A few words about dropshipping market research. There are tonnes of online communities and forum that you can join and begin to do research through. Facebook has hundreds of open and close communities that can help you understand the needs and wants for people in certain areas of the world. If you want to limit your dropshipping business to a country or region you can restrict your research to groups in these areas. Alternatively, you can open your search to many different areas or just search for niche groups that have people from around the world in them. There are many worldwide groups and forums around areas like veganism, gardening, fitness, and so many other subjects the list is too long to note. Check these groups out and notice if products or problems are mentioned. If problems are discussed find a product you could sell to overcome this. Or you can let an expert to do the product market research for you while you focus on marketing or improving your website. Read more details at Dropship on Shopify.